To maximize their benefits, it's important to have a specific objective in mind and never value the data over the relationship and trust with the athlete.
Curt Cronin shares stories from his time as a SEAL trainee and leader to reiterate that with the proper preparation and fortitude, anything is possible.
Sterling Brown from Kennesaw State University dives into what makes Gen Z athletes unique and how to effectively drive change with this growing demographic
David T. Martin, outlines ways to encourage evidence-based practices in professional sports.
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